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Where to Stay in Aomori: 4 Best Areas and Hotels for Every Budget

Looking for where to stay in Aomori? You’ve come to the right place. We visited Aomori after staying in Hakodate during our third trip to Japan—and our second round-the-world journey. The arrival was special: we took a boat that crossed the Tsugaru Strait, leaving Hokkaido behind and entering the Tohoku region. We weren’t entirely sure what to expect from Aomori, but it was here that we found a delightful mix of traditional culture, stunning nature, and that authentic Japan that fascinates us so much.

If you’re planning to include this area in your itinerary, knowing where to stay in Aomori can really make a difference in your experience. Below, we share with you the 4 best areas to stay, with hotel suggestions by budget and practical tips based on our experience.

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Best Areas to Stay in Aomori

  • Aomori City – The main and busiest city, ideal for those who want to explore museums, markets, and the famous Nebuta Festival.
  • Hirosaki – A charming historic city with a castle, cherry blossoms, and cultural traditions, perfect for those who want something more authentic and peaceful.
  • Hachinohe – A coastal area with markets and fresh seafood, excellent for those who want a more local and relaxed atmosphere.
  • Lake Towada & Oirase Gorge – For nature lovers, this area offers trails, hot springs, and breathtaking views.

Aomori City

Staying in Aomori City means having everything at hand: museums, fish markets, local restaurants, and easy access to transportation. This is where the famous Nebuta Matsuri, one of Japan’s most impressive festivals, takes place, and it’s also where you’ll find Aomori Bay with that unforgettable sunset. We loved strolling along the waterfront and trying everything at Furukawa Fish Market.

Where to stay in Aomori City

Hirosaki

If you’re looking for history, castles, and charming streets, Hirosaki is a safe bet. We were enchanted by the castle gardens, especially in autumn, but they say spring, with the cherry blossoms in bloom, is magical. It’s a quieter city, ideal for those who want to absorb Japanese culture at a more relaxed pace.

Where to stay in Hirosaki

  • Budget: Dormy Inn Hirosaki – Has a rooftop onsen and free ramen at night. A treat!
  • Mid-range: Kobori Ryokan – Located 16 minutes walk from the castle and offers family rooms with air conditioning.
  • Luxury: Art Hotel Hirosaki City – Right next to the station, spacious rooms, and great breakfast.

Hachinohe

Hachinohe was one of the surprises of this trip. The city has incredible fish markets early in the morning and a relaxed coastal vibe that reminded us of fishing villages. It’s also a good stopover for those coming from (or going to) Misawa or the Pacific.

Where to stay in Hachinohe

Lake Towada and Oirase Gorge

The nature in this area is breathtaking. The tranquil waters of Lake Towada, the trails along Oirase Gorge, and the hot springs with views make this a perfect stop to relax and connect with nature. If you have time, we recommend at least two nights here.

Where to stay at Lake Towada and Oirase Gorge

  • Budget: Towadako Hostel – Welcoming and informal, with shared and private rooms right by the lake.
  • Mid-range: Towada Hotel – Incredible lake views, good hot springs, and homemade meals.
  • Luxury: Hotel Towadaso – Right on the shore of Lake Towada, combining Japanese-style rooms with outdoor onsen and serene views, perfect for relaxing after exploring the area.

Practical tips for choosing where to stay in Aomori

  • If it’s your first time in Aomori or you want to attend the Nebuta Matsuri, stay in Aomori City — it’s the center of everything.
  • To explore samurai culture and see cherry blossoms, Hirosaki is ideal.
  • Seafood lovers and those who enjoy local markets will love Hachinohe.
  • If you want to relax in nature, Towada and Oirase are perfect — especially in autumn.

And remember: transportation in Tohoku works well, but distances between areas can be large. Plan ahead and, if possible, book in advance — the best accommodations sell out quickly, especially during festivals and peak seasons.


Is it worth staying in Aomori City?

Yes, especially if you want a good starting point to explore the region and easy access to the Nebuta Matsuri, museums, and seafood restaurants.

What is the best time to visit Hirosaki?

Spring (April/May) to see the cherry blossoms in bloom or autumn (October) for the colorful foliage. Both seasons are magical.

Where to stay in Aomori to relax in nature?

The Lake Towada and Oirase Gorge area is the best choice for those who want to be surrounded by nature and enjoy hot springs.

Safety and Accessibility Tips in Aomori

Is it safe to travel to Japan in 2025?

Yes, Japan remains one of the safest countries in the world to travel to. The crime rate is very low, and violent crimes are rare. However, there has been an increase in crimes such as fraud and online scams in recent years. As long as you take basic precautions — like keeping your belongings close and being aware of your surroundings — you’re unlikely to encounter problems. With the rise in tourism, authorities emphasize the importance of respecting local customs: avoid speaking loudly on public transport, remove your shoes when indicated, and refrain from eating while walking — simple gestures that show respect for Japanese culture.

How are transportation and accessibility in Japan?

Japan has one of the best transportation systems in the world. Trains are fast, clean, and punctual — the Shinkansen (bullet train) is an experience truly worth it. Cities like Tokyo and Kyoto have increasingly invested in accessibility, with elevators, ramps, and signage for people with reduced mobility. In 2025, even some smaller stations have begun adopting innovative structures, such as 3D-printed buildings to improve access. Urban buses have priority seating and facilitated access for wheelchairs.

What is the local etiquette and culture in Japan?

Japan places great importance on respect and good manners. Here are some practical tips:

  • Greetings: The traditional way is to bow slightly.
  • Shoes: Remove them when entering homes, temples, or certain accommodations.
  • Public behavior: Speak softly, especially on public transport.
  • At the table: Do not stick chopsticks vertically into rice or pass food from chopstick to chopstick.
  • Onsen (hot springs): Wash thoroughly before entering, and remember that visible tattoos are still frowned upon in some places.

Respecting these customs shows consideration and is always appreciated by locals.

Is Japan safe for LGBTQIA+ travelers?

Japan is generally safe for LGBTQIA+ travelers. While same-sex marriage is not yet legal nationwide, some areas — like Tokyo — already recognize civil unions. Public displays of affection, whether between heterosexual or queer couples, are rare, so it’s best to maintain some discretion. In large cities, you’ll find inclusive neighborhoods, events like Tokyo Rainbow Pride, and safe spaces for the entire community. Japanese hospitality, combined with a discreet and respectful approach, makes many LGBTQIA+ travelers feel welcome.

Planning to travel to Aomori?

Activities in Aomori

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Legal notice: All information on this blog is for informational purposes only. Readers should verify its accuracy before making financial or travel decisions.

About Us

André and João in Salento, Colombia

André and João standing together in Salento, Colombia

We're André and João, a Portuguese couple passionate about exploring the world side by side for over 18 years. We've visited more than 70 countries and completed two self-planned round-the-world trips—always with a spirit of adventure, curiosity, and attention to detail. On this blog, we share what we've learned on the road: practical tips, tested itineraries, and real experiences to help you plan more authentic and fulfilling travels. We believe there's no single "right" way to travel—only what makes sense for you.

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